I used the Photoshop tutorials from creativelive.com to help me practice retouching on my model. I used this as a mock main image for my magazine cover. As I photoshopped this image, I took several screenshots to help me document my retouching techniques. I also used Lightroom to touch up my image. This week I went on a charity trip to Sri Lanka with my friends and teachers. Even though it was a school trip,
Week 2 consisted of me completing my target audience analysis and picking one out of the 3 magazine covers I analyzed. I conducted an in-depth analysis of the aforementioned magazine cover using semiotics (denotation and connotation). Along with the latter, I started to do some extra reading of the AS Media textbook, learning keywords such as semiotics, LifeMatrix, Monopolies, Oligopolies, etc.
The first week was an introduction to AS Media Studies. I set up my blog, making sure to put everything in its place on my website. I started the first bit of my research - I started my analysis of the demographics and psychographics of target audiences for magazines, choosing 3 magazine covers of different genres: music, fashion and sports.
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